Basic-Fit wanted to take part in Madrid Pride 2025 with a float in the parade.
But instead of stopping there, we wanted to make their presence truly meaningful.
While researching, we discovered that this year marks 20 years since the legalization of same-sex marriage in Spain, and that insight completely changed everything.
To celebrate love in its purest form, we created the first-ever wedding on a Pride float, turning Basic-Fit’s idea into a powerful symbol of equality, pride, and togetherness.